New York City Football Club

Inaugural advertising campaign for New York City’s professional soccer team.

Incorporated NYCFC player portraits against graffiti backdrops designed by Meres-One, the founder of 5 Pointz. The campaign was activated across digital, broadcast, print, and various signage inside Yankee Stadium, NYCFC’s home field.

Photography by Gerald Forster

Art Direction
Digital
Motion
Print
Web